RepuGen is a single word that should always be spelled with capital 'R' and 'G', lowercase 'p', and written without a hyphen. It serves as both our company name and product brand. For legal purposes, our company's full name is RepuGen, Inc.
Logo
Company icon
The RepuGen logo, featuring a dynamic blue gear with a green inner ring, is available in both full-color and monochrome formats (provided separately). For optimal impact, prioritize using the full-color logo on clean, brand-consistent backgrounds. When space is extremely limited, the gear icon from the logo can also be used as a substitute. Ensure proper scaling and consider using monochrome for the icon as well, ideally in our brand colors.
Only use RepuGen’s logo in these combinations and not in any other way.
Don’t interchange & split in the logo
Don’t use gradient backgrounds
Don’t stretch the logo
Use logo on theme color background
The RepuGen color palette establishes the foundation of our visual identity and shapes the tone of our communication. Our colors are carefully chosen to evoke trust, approachability, and growth, reflecting the core values we deliver to healthcare providers.
HEX: #316094
RGB: 49, 96, 148
CMYK: 67, 35, 0, 42
HEX: #4fb7ac
RGB: 79, 183, 172
CMYK: 57, 0, 6, 28
Our typography choices reflect a balance of clarity and professionalism, ensuring clear communication across all branding materials.
On RepuGen, Poppins takes center stage for headers, titles, and even the website's content. Its clean design ensures clear communication, allowing RepuGen's unique voice to resonate with every line.
Proxima Nova is the chosen typeface for RepuGen's logo. This typeface perfectly captures RepuGen's essence, reflecting its unique character through its clean lines and clear communication style.
